The Purple Shampoo Buzz
Piper Norwood
What's all the Buzz about The Purple Shampoo?
Introduction:
In the world of hair care, there’s a product that has gained widespread popularity for its magical ability to transform white, silver, and grey hair into vibrant, cool-toned masterpieces. Enter the purple shampoo – a beauty secret cherished by many for its unique color-correcting properties. In this blog, we’ll dive into the wonders of purple shampoo, exploring its benefits, how it works, and why it has become a must-have for those seeking to maintain the brilliance of their shiny tresses.
Understanding the Science:
To comprehend the enchanting effects of purple shampoo, it’s crucial to grasp the science behind it. The color wheel serves as our guide, where colors opposite each other cancel each other out. For silver-haired folks, unwanted warm tones, often tinged with yellow or brassiness, can emerge over time. Enter purple shampoo – its violet pigments neutralize these warm tones, leaving hair looking cooler and more luminous.

The Benefits:
Banishing Brassiness: Purple shampoo is a game-changer for those battling brassy tones. Its unique formula counteracts the warm hues that can develop in grey or white hair due to factors like sun exposure, hard water, or styling products. Regular use can restore a more natural, cooler shade.
Enhancing Silver and Gray Hair: Silver foxes and individuals with gray hair will benefit from our purple shampoo. It enhances the natural silver or gray tones, preventing any unwanted yellowing that can occur with age or from environmental factors.
How to Use Purple Shampoo:
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Frequency Matters: Use purple shampoo once or twice a week, or as recommended by your stylist. Overuse can lead to overly cool-toned hair, so finding the right balance is key.
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Lather and Leave: Apply the purple shampoo to wet hair, focusing on areas prone to brassiness. Leave it on for the recommended time (usually 3-5 minutes) to allow the pigments to work their magic. Rinse thoroughly.
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Follow with Conditioner: Purple shampoo can be slightly drying, so follow up with our hydrating Protective Conditioner to keep your hair silky and smooth.
Conclusion:
Purple shampoo is a hero product for those with grey, silver, or white hair, offering a solution to the common struggle against brassiness. By incorporating this magical elixir into your hair care routine, you can embrace and maintain the radiant, cool-toned locks you’ve always dreamed of. Say goodbye to brass and hello to brilliance with the power of purple shampoo! Get our Sensationally Silver purple shampoo HERE
Looking for more info on Purple Shampoo? Checkout Redken’s article called What Does Purple Shampoo Do For Blonde Hair?
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