There’s something magnetic about surfers.
If you want radiant, vibrant silver hair this summer, nothing beats purple shampoo for silver hair—especially if you’re spending your days soaking up the sunshine like so many of us in Southern California.
Just off the coast, the salt air hums with possibility. It’s where silver strands blow in the ocean breeze, and surfers—yes, silver-haired surfers—pull wetsuits over sun-kissed skin and head for the waves.
That vitality, that love for life? It’s something we protect just like our hair.
Whether you’re out in the surf or simply chasing light and joy in your day-to-day, sun, wind, and salt can wreak havoc on white and gray hair. That’s where the right products—specifically, purple shampoo—make all the difference.
From Robin: A Personal Reflection on Surfing & the Summer Solstice
I live just up the road from one of the premier surf spots in southern California and when I exit the freeway and turn toward home on a day when the surf is up I pass surfers of all ages suiting up next to their vehicles and getting ready to hit the waves. Many are close to my age and still in terrific shape; lean, tanned, muscled and in a hurry to get into the water.
Surfing started to come into its own in southern California when I was in high school. A look, a language, a culture was born through the passion it ignited. One of my classmates rode her bicycle, with her surfboard under her arm, from Burbank to Santa Monica most Saturday mornings. Boards were much longer and heavier then and it was many, many dangerous miles down old Sepulveda Boulevard toward the beach. Though small, she was determined. Thankfully, her grandmother brought her home Sunday evenings or she wouldn't have been back in school on Monday mornings.
So today, which just happens to be Summer Solstice and the longest day of the year, we celebrate the pursuit of the perfect wave and the perfect ride and the perfect high that constitute the endless summer of a surfer's life.Robin Norwood, Founder of Sensationally Silver

Why Purple Shampoo for Silver Hair Is a Must This Summer
Sun exposure can cause silver and gray hair to turn yellow or brassy. Add chlorine, salt water, and dry heat to the mix, and your once-radiant locks can look dull, faded, or tired.
That’s why purple shampoo for silver hair is one of the biggest trends in hair care—and for good reason. The purple pigments cancel out yellow tones and restore the icy brilliance of your natural shade.
At Sensationally Silver, we recommend this summer rhythm:
💜 Purple Toning Shampoo: Use once or twice a week to revive brightness and eliminate brassiness.
🌀 Balancing Shampoo: Use between toning sessions to keep hair clean and soft without over-toning.
☀️ Protective Conditioner: Finish every wash with deep moisture and UV protection to preserve shine and softness.
Pro Tip: Look at your hair in direct sunlight to check for yellow or dull tones. If needed, increase your purple shampoo usage slightly—but avoid overuse that may cause a bluish tint.